Understanding Industry Evidence of research into industry roles and professional practice.

Post 2:

As 2D Animation is my speciality and favourite art form, I am interested in working for a studio that focuses on this medium, such as The Line Animation Studio in London. Founded in 2013 by a team of six animators—Sam Taylor, Wesley Louis, Bjorn-Erik Aschim, James Duveen, Max Taylor, and Tim McCourt—the studio has produced music videos such as The Gorillaz and N.A.S.A., advertisements for various brands, including Nickelodeon, Virgin Media, Gucci, Doritos and many others. https://thelinestudio.com/

My favourite project of theirs and how I discovered the studio in the first place was Amaro & Walden – Joyride 2015. Director by Max Taylor & Tim McCourt

Amaro and Walden are two rowdy boy racers, hipster hybrids with a lads-on-tour attitude. Follow them as they race around London, acting like they’re the top dons in a music video.

Team Members:

I have followed and connected the team members on LinkedIn and instagram, its great way to start newtworking by keeping in contacted with creatives you admire. Effective networking in the animation industry is about building genuine relationships through online engagement, attending events, collaborating, and having a strong portfolio. The goal is to make “friends” rather than explicitly pushing for a job.

Bjorn – Erik Aschim – Director & Art Director 
Tabitha Kearney – Production Coordinator
Jesus Ovejero – Junior Production Manager
Viktoria V Milcheva – Studio Coordinator
Max Taylor – Managing Director 
Tim McCourt – Director
Anna Degenaar – Head of CG
Skye van der Walt – Development Production Coordinator
Wesley Louis – Director & Executive Creative Director

WALDEN MODEL AT INMOTION FESTIVAL, LONDON. PHOTO TAKEN BY ME

The area of the industry that I’m interested in working in:

FILM | TELEVISION | ADVERTISING

2D Animation & pre-production in Entertainment, commercials, short films and TV series.

Pre-Production Department

Production Department

Production Management Department

Networking

https://www.screenskills.com/starting-your-career/how-to-network-well

Online Networking

  • Social Media: Follow and engage with artists and studios that inspire you on platforms like LinkedIn, Instagram, and Twitter. Leave thoughtful comments on their work to establish yourself as a familiar name in the community.
  • Online Communities: Join animation-focused forums and groups on platforms such as Reddit’s r/animationcareer or Discord servers where both professionals and aspiring artists interact.
  • Strong Online Presence: Keep an up-to-date online portfolio or personal website to showcase your best work. This is often the first impression potential contacts will have of your skills.
  • Targeted Outreach: Send polite, personalized messages or emails to industry professionals. Express your admiration for their specific work and ask thoughtful questions about their career paths or processes—avoid asking for a job. Most professionals are happy to share their experiences.

In-Person Networking

  • Industry Events: Attend festivals, conferences, workshops, and local meetups. Notable events include the Annecy International Animated Film Festival, SIGGRAPH, and the Manchester Animation Festival.
  • Networking Mixers and Talks: Look for events specifically designed for creatives. These settings provide casual opportunities to connect with others in the industry.
  • Volunteering: Offer your time to help at industry events. This is an excellent way to gain behind-the-scenes access and meet people that you might not otherwise interact with.
  • Be Approachable: Focus on having authentic conversations and being yourself. Keep a compact, portable card with your contact details and a link to your portfolio ready to distribute.

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